Google Expands AI-Powered Search Experience Globally, Starting with India and Japan

Google has announced the expansion of its AI-powered search experience, which was initially launched in the US, to India and Japan. This innovative feature utilizes generative AI technology to provide users with in-depth and accurate responses to complex queries.

Unlike Google Bard, the company’s standalone AI chatbot, the generative AI experience can be accessed through Google Search directly. It is designed to offer a dedicated space at the top of the search results page, allowing users to obtain comprehensive answers to their questions.

Users in India and Japan can take advantage of the generative AI capabilities in their local languages. They can input their queries either through typing or voice commands. Indian users, in particular, have the additional benefit of a language toggle, enabling multilingual speakers to effortlessly switch between English and Hindi. Additionally, Indian users can choose to listen to the responses, which has proven to be a popular preference.

The expansion of the AI-powered search experience opens up new possibilities for users, allowing them to explore a wider range of queries and discover information they may not have previously considered searching for. With the inclusion of links to relevant sources, Google ensures that users have access to reliable information, while also displaying advertisements throughout the search results page.

Google acknowledges that the new generative AI experience is still in its experimental phase. Despite its advanced capabilities, the company remains committed to driving traffic to relevant external websites. This highlights Google’s focus on providing users with comprehensive and accurate information, while also supporting businesses by offering actionable options.

For those interested in trying out the new AI-powered search experience, Google provides the opportunity to sign up for the experimental feature through the Search Labs page on Google Chrome or the Google apps for iOS and Android.

Frequently Asked Questions (FAQ)

1. What is generative AI in Google Search?

Generative AI in Google Search is a new feature that utilizes artificial intelligence technology to provide detailed and comprehensive responses to complex queries. It offers a dedicated space at the top of the search results page, allowing users to obtain in-depth information in real-time.

2. How can users access the generative AI experience in Google Search?

Users can access the generative AI experience in Google Search by typing their queries or using voice commands. It is currently available in India and Japan, supporting local languages and providing users with accurate and relevant information.

3. What additional features are available to Indian users?

Indian users have the added benefit of a language toggle, allowing them to switch between English and Hindi effortlessly. Moreover, they can choose to listen to the responses, catering to different user preferences.

4. Does the generative AI experience include advertisements?

Yes, Google displays advertisements throughout the search results page, ensuring that users have access to actionable options and connect with relevant businesses while browsing the AI-powered search results.

5. Can users outside of the US, India, and Japan try the new AI-powered search experience?

At present, the new AI-powered search experience is available for users in the US, India, and Japan. Users from other regions would need to wait for further updates on its availability in their respective countries.